[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"skill:01M71HASCPWNC034SNT835NCFH":3,"skill-same:01M71HASCPWNC034SNT835NCFH":81},{"skillNo":4,"name":5,"nameZh":6,"description":7,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":14,"licenseFileUrl":6,"sourceHtmlUrl":15,"categories":16,"keywords":17,"publishedAt":38,"linkOnly":39,"markdownContent":40,"markdownBody":41,"frontMatter":42,"refName":49,"commitSha":50,"skillDirectory":51,"forksCount":52,"repositoryHtmlUrl":53,"repositoryHomepageUrl":54,"ownerHtmlUrl":55,"ownerBlogUrl":6,"ownerDescription":6,"updatedAt":56,"install":57,"resources":70},"01M71HASCPWNC034SNT835NCFH","intl-expansion",null,"International market expansion strategy. Market selection, entry modes, localization, regulatory compliance, and go-to-market by region. Use when expanding to new countries, evaluating international markets, planning localization, or building regional teams.","marshadgani\u002FArshad.AI","marshadgani","https:\u002F\u002Favatars.githubusercontent.com\u002Fu\u002F275367399?v=4","01M71G2BP4YMZ4AX5YY0QBHAZH","01M71G2BPPHHFRMHQAKJTZPGK4",1,"MIT","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fclaude-skills\u002Fintl-expansion\u002FSKILL.md",[],[18,19,20,21,22,23,24,25,26,27,28,29,30,31,32,33,34,35,36,37],"expansion","intl expansion","go-to-market","regulatory","entry","2026","markets","compliance","expansion strategy","countries","Market","when","use","international","new","strategy","teams","modes","selection","planning","2026-11-10 10:12:30",false,"---\nname: \"intl-expansion\"\ndescription: \"International market expansion strategy. Market selection, entry modes, localization, regulatory compliance, and go-to-market by region. Use when expanding to new countries, evaluating international markets, planning localization, or building regional teams.\"\nlicense: MIT\nmetadata:\n  version: 1.0.0\n  author: Alireza Rezvani\n  category: c-level\n  domain: international-strategy\n  updated: 2026-03-05\n---\n\n# International Expansion\n\nFrameworks for expanding into new markets: selection, entry, localization, and execution.\n\n## Keywords\ninternational expansion, market entry, localization, go-to-market, GTM, regional strategy, international markets, market selection, cross-border, global expansion\n\n## Quick Start\n\n**Decision sequence:** Market selection → Entry mode → Regulatory assessment → Localization plan → GTM strategy → Team structure → Launch.\n\n## Market Selection Framework\n\n### Scoring Matrix\n| Factor | Weight | How to Assess |\n|--------|--------|---------------|\n| Market size (addressable) | 25% | TAM in target segment, willingness to pay |\n| Competitive intensity | 20% | Incumbent strength, market gaps |\n| Regulatory complexity | 20% | Barriers to entry, compliance cost, timeline |\n| Cultural distance | 15% | Language, business practices, buying behavior |\n| Existing traction | 10% | Inbound demand, existing customers, partnerships |\n| Operational complexity | 10% | Time zones, infrastructure, payment systems |\n\n### Entry Modes\n| Mode | Investment | Control | Risk | Best For |\n|------|-----------|---------|------|----------|\n| **Export** (sell remotely) | Low | Low | Low | Testing demand |\n| **Partnership** (reseller\u002Fdistributor) | Medium | Medium | Medium | Markets with strong local requirements |\n| **Local team** (hire in-market) | High | High | High | Strategic markets with proven demand |\n| **Entity** (full subsidiary) | Very high | Full | High | Major markets, regulatory requirement |\n| **Acquisition** | Highest | Full | Highest | Fast market entry with existing base |\n\n**Default path:** Export → Partnership → Local team → Entity (graduate as revenue justifies).\n\n## Localization Checklist\n\n### Product\n- [ ] Language (UI, documentation, support content)\n- [ ] Currency and pricing (local pricing, not just conversion)\n- [ ] Payment methods (varies wildly by market)\n- [ ] Date\u002Ftime\u002Fnumber formats\n- [ ] Legal requirements (data residency, privacy)\n- [ ] Cultural adaptation (not just translation)\n\n### Go-to-Market\n- [ ] Messaging adaptation (what resonates locally)\n- [ ] Channel strategy (channels differ by market)\n- [ ] Local case studies and social proof\n- [ ] Local partnerships and integrations\n- [ ] Event\u002Fconference presence\n- [ ] Local SEO and content\n\n### Operations\n- [ ] Legal entity (if required)\n- [ ] Tax compliance\n- [ ] Employment law (if hiring locally)\n- [ ] Customer support (hours, language)\n- [ ] Banking and payments\n\n## Key Questions\n\n- \"Is there pull from the market, or are we pushing?\"\n- \"What's the cost of entry vs the 3-year revenue opportunity?\"\n- \"Can we serve this market from HQ, or do we need boots on the ground?\"\n- \"What's the regulatory timeline? Can we launch before the paperwork is done?\"\n- \"Who's winning in this market and what would it take to displace them?\"\n\n## Common Mistakes\n\n| Mistake | Why It Happens | Prevention |\n|---------|---------------|------------|\n| Entering too many markets at once | FOMO, board pressure | Max 1-2 new markets per year |\n| Copy-paste GTM from home market | Assuming buyers are the same | Research local buying behavior |\n| Underestimating regulatory cost | \"We'll figure it out\" | Regulatory assessment BEFORE committing |\n| Hiring too early | Optimism | Prove demand before hiring local team |\n| Wrong pricing (just converting) | Laziness | Research willingness to pay locally |\n\n## Integration with C-Suite Roles\n\n| Role | Contribution |\n|------|-------------|\n| CEO | Market selection, strategic commitment |\n| CFO | Investment sizing, ROI modeling, entity structure |\n| CRO | Revenue targets, sales model adaptation |\n| CMO | Positioning, channel strategy, local brand |\n| CPO | Localization roadmap, feature priorities |\n| CTO | Infrastructure, data residency, scaling |\n| CHRO | Local hiring, employment law, comp |\n| COO | Operations setup, process adaptation |\n\n## Resources\n- `references\u002Fmarket-entry-playbook.md` — detailed entry playbook by market type\n- `references\u002Fregional-guide.md` — specific considerations for key regions (EU, US, APAC, LATAM)\n","# International Expansion\n\nFrameworks for expanding into new markets: selection, entry, localization, and execution.\n\n## Keywords\ninternational expansion, market entry, localization, go-to-market, GTM, regional strategy, international markets, market selection, cross-border, global expansion\n\n## Quick Start\n\n**Decision sequence:** Market selection → Entry mode → Regulatory assessment → Localization plan → GTM strategy → Team structure → Launch.\n\n## Market Selection Framework\n\n### Scoring Matrix\n| Factor | Weight | How to Assess |\n|--------|--------|---------------|\n| Market size (addressable) | 25% | TAM in target segment, willingness to pay |\n| Competitive intensity | 20% | Incumbent strength, market gaps |\n| Regulatory complexity | 20% | Barriers to entry, compliance cost, timeline |\n| Cultural distance | 15% | Language, business practices, buying behavior |\n| Existing traction | 10% | Inbound demand, existing customers, partnerships |\n| Operational complexity | 10% | Time zones, infrastructure, payment systems |\n\n### Entry Modes\n| Mode | Investment | Control | Risk | Best For |\n|------|-----------|---------|------|----------|\n| **Export** (sell remotely) | Low | Low | Low | Testing demand |\n| **Partnership** (reseller\u002Fdistributor) | Medium | Medium | Medium | Markets with strong local requirements |\n| **Local team** (hire in-market) | High | High | High | Strategic markets with proven demand |\n| **Entity** (full subsidiary) | Very high | Full | High | Major markets, regulatory requirement |\n| **Acquisition** | Highest | Full | Highest | Fast market entry with existing base |\n\n**Default path:** Export → Partnership → Local team → Entity (graduate as revenue justifies).\n\n## Localization Checklist\n\n### Product\n- [ ] Language (UI, documentation, support content)\n- [ ] Currency and pricing (local pricing, not just conversion)\n- [ ] Payment methods (varies wildly by market)\n- [ ] Date\u002Ftime\u002Fnumber formats\n- [ ] Legal requirements (data residency, privacy)\n- [ ] Cultural adaptation (not just translation)\n\n### Go-to-Market\n- [ ] Messaging adaptation (what resonates locally)\n- [ ] Channel strategy (channels differ by market)\n- [ ] Local case studies and social proof\n- [ ] Local partnerships and integrations\n- [ ] Event\u002Fconference presence\n- [ ] Local SEO and content\n\n### Operations\n- [ ] Legal entity (if required)\n- [ ] Tax compliance\n- [ ] Employment law (if hiring locally)\n- [ ] Customer support (hours, language)\n- [ ] Banking and payments\n\n## Key Questions\n\n- \"Is there pull from the market, or are we pushing?\"\n- \"What's the cost of entry vs the 3-year revenue opportunity?\"\n- \"Can we serve this market from HQ, or do we need boots on the ground?\"\n- \"What's the regulatory timeline? Can we launch before the paperwork is done?\"\n- \"Who's winning in this market and what would it take to displace them?\"\n\n## Common Mistakes\n\n| Mistake | Why It Happens | Prevention |\n|---------|---------------|------------|\n| Entering too many markets at once | FOMO, board pressure | Max 1-2 new markets per year |\n| Copy-paste GTM from home market | Assuming buyers are the same | Research local buying behavior |\n| Underestimating regulatory cost | \"We'll figure it out\" | Regulatory assessment BEFORE committing |\n| Hiring too early | Optimism | Prove demand before hiring local team |\n| Wrong pricing (just converting) | Laziness | Research willingness to pay locally |\n\n## Integration with C-Suite Roles\n\n| Role | Contribution |\n|------|-------------|\n| CEO | Market selection, strategic commitment |\n| CFO | Investment sizing, ROI modeling, entity structure |\n| CRO | Revenue targets, sales model adaptation |\n| CMO | Positioning, channel strategy, local brand |\n| CPO | Localization roadmap, feature priorities |\n| CTO | Infrastructure, data residency, scaling |\n| CHRO | Local hiring, employment law, comp |\n| COO | Operations setup, process adaptation |\n\n## Resources\n- `references\u002Fmarket-entry-playbook.md` — detailed entry playbook by market type\n- `references\u002Fregional-guide.md` — specific considerations for key regions (EU, US, APAC, LATAM)\n",{"name":5,"license":14,"metadata":43,"description":7},{"author":44,"domain":45,"updated":46,"version":47,"category":48},"Alireza Rezvani","international-strategy",1772668800000,"1.0.0","c-level","claude\u002Fai-personal-assistant-main","fb33f7f5b3a206eb019c788e3c48e91c02ccb1f9",".claude\u002Fskills\u002Fclaude-skills\u002Fintl-expansion",0,"https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI","https:\u002F\u002Farshad-ai-seven.vercel.app","https:\u002F\u002Fgithub.com\u002Fmarshadgani","2026-11-02 00:51:35",{"source":8,"skillName":5,"commands":58,"prompt":68,"zipAvailable":69},[59,62,65],{"tool":60,"command":61},"npx","npx skills add marshadgani\u002FArshad.AI --skill intl-expansion",{"tool":63,"command":64},"bunx","bunx skills add marshadgani\u002FArshad.AI --skill intl-expansion",{"tool":66,"command":67},"pnpm","pnpm dlx skills add marshadgani\u002FArshad.AI --skill intl-expansion","安装技能，技能地址：https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fclaude-skills\u002Fintl-expansion\u002FSKILL.md",true,[71,77],{"path":72,"resourceType":73,"resourceTypeDesc":74,"sizeBytes":75,"sourceHtmlUrl":76},"references\u002Fmarket-entry-playbook.md","REFERENCE","参考文档",6282,"https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fclaude-skills\u002Fintl-expansion\u002Freferences\u002Fmarket-entry-playbook.md",{"path":78,"resourceType":73,"resourceTypeDesc":74,"sizeBytes":79,"sourceHtmlUrl":80},"references\u002Fregional-guide.md",6059,"https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fclaude-skills\u002Fintl-expansion\u002Freferences\u002Fregional-guide.md",[82,117,142,173,203,227],{"skillNo":83,"name":84,"nameZh":6,"description":85,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":86,"licenseFileUrl":87,"sourceHtmlUrl":88,"categories":89,"keywords":98,"publishedAt":116},"01M71MVWH15PQRS9KT3J24D7WV","webapp-testing","Toolkit for interacting with and testing local web applications using Playwright. Supports verifying frontend functionality, debugging UI behavior, capturing browser screenshots, and viewing browser logs.","Apache-2.0","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fwebapp-testing\u002FLICENSE.txt","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fwebapp-testing\u002FSKILL.md",[90,95],{"categoryNo":91,"categoryName":92,"taxonomyType":93,"taxonomyTypeDesc":94},"01JBSEEDCAT000000000000008","测试与质量","SCENARIO","使用场景",{"categoryNo":96,"categoryName":97,"taxonomyType":93,"taxonomyTypeDesc":94},"01JBSEEDCAT000000000000009","前端开发",[99,100,101,102,103,104,105,106,107,108,109,110,111,112,113,114,115],"webapp","testing","webapp testing","for","applications","local","frontend","debugging","toolkit","logs","browser","with","playwright","web","behavior","ui","screenshots","2026-11-10 10:56:23",{"skillNo":118,"name":119,"nameZh":6,"description":120,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":86,"licenseFileUrl":121,"sourceHtmlUrl":122,"categories":123,"keywords":125,"publishedAt":116},"01M71MVMAZ1J606SGA4JPHRDAZ","web-artifacts-builder","Suite of tools for creating elaborate, multi-component claude.ai HTML artifacts using modern frontend web technologies (React, Tailwind CSS, shadcn\u002Fui). Use for complex artifacts requiring state management, routing, or shadcn\u002Fui components - not for simple single-file HTML\u002FJSX artifacts.","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fweb-artifacts-builder\u002FLICENSE.txt","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fweb-artifacts-builder\u002FSKILL.md",[124],{"categoryNo":96,"categoryName":97,"taxonomyType":93,"taxonomyTypeDesc":94},[126,127,128,112,129,130,131,102,132,133,105,134,30,135,136,137,138,139,140,141],"builder","artifacts builder","artifacts","web artifacts builder","single-file","css","Tailwind","ui components","single","file","components","react","multi","state","routing","state management",{"skillNo":143,"name":144,"nameZh":6,"description":145,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":14,"licenseFileUrl":146,"sourceHtmlUrl":147,"categories":148,"keywords":157,"publishedAt":116},"01M71MSTFAEYT9J9GA587SP3RB","ui-styling","Create beautiful, accessible user interfaces with shadcn\u002Fui components (built on Radix UI + Tailwind), Tailwind CSS utility-first styling, and canvas-based visual designs. Use when building user interfaces, implementing design systems, creating responsive layouts, adding accessible components (dialogs, dropdowns, forms, tables), customizing themes and colors, implementing dark mode, generating visual designs and posters, or establishing consistent styling patterns across applications.","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fui-ux-pro-max\u002Fui-styling\u002FLICENSE.txt","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fui-ux-pro-max\u002Fui-styling\u002FSKILL.md",[149,152],{"categoryNo":150,"categoryName":151,"taxonomyType":93,"taxonomyTypeDesc":94},"01JBSEEDCAT000000000000015","视觉设计",{"categoryNo":153,"categoryName":154,"taxonomyType":155,"taxonomyTypeDesc":156},"01JBSEEDCAT000000000000032","设计师","PROFESSION","适用职业",[158,159,114,131,132,160,161,162,163,164,165,166,29,136,167,168,169,170,171,172],"ui styling","styling","mode","canvas","implementing","design","themes","utility","design systems","across","create","component","layout","forms","patterns",{"skillNo":174,"name":163,"nameZh":6,"description":175,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":14,"licenseFileUrl":6,"sourceHtmlUrl":176,"categories":177,"keywords":186,"publishedAt":116},"01M71MSM72HXKQRCY5D45WYPNP","Comprehensive design skill: brand identity, design tokens, UI styling, logo generation (55 styles, Gemini, Atlas Cloud, or MuAPI AI), corporate identity program (50 deliverables, CIP mockups), HTML presentations (Chart.js), banner design (22 styles, social\u002Fads\u002Fweb\u002Fprint), icon design (15 styles, SVG, Gemini 3.1 Pro), social photos (HTML→screenshot, multi-platform). Actions: design logo, create CIP, generate mockups, build slides, design banner, generate icon, create social photos, social media images, brand identity, design system. Platforms: Facebook, Twitter, LinkedIn, YouTube, Instagram, Pinterest, TikTok, Threads, Google Ads.","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fui-ux-pro-max\u002Fdesign\u002FSKILL.md",[178,181,182,185],{"categoryNo":179,"categoryName":180,"taxonomyType":93,"taxonomyTypeDesc":94},"01JBSEEDCAT000000000000003","演示文稿",{"categoryNo":150,"categoryName":151,"taxonomyType":93,"taxonomyTypeDesc":94},{"categoryNo":183,"categoryName":184,"taxonomyType":93,"taxonomyTypeDesc":94},"01JBSEEDCAT000000000000023","Skill与智能体开发",{"categoryNo":153,"categoryName":154,"taxonomyType":155,"taxonomyTypeDesc":156},[163,187,188,189,158,190,191,192,193,168,194,195,196,197,198,199,200,201,114,202],"Media","tiktok","actions","logo","logo generation","chart","multi-platform","ads","youtube","generate","presentations","google","atlas cloud","screenshot","muapi","identity",{"skillNo":204,"name":205,"nameZh":6,"description":206,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":14,"licenseFileUrl":6,"sourceHtmlUrl":207,"categories":208,"keywords":211,"publishedAt":116},"01M71MSH9T7S227MN2YSYB2EP5","design-system","Token architecture, component specifications, and slide generation. Three-layer tokens (primitive→semantic→component), CSS variables, spacing\u002Ftypography scales, component specs, strategic slide creation. Use for design tokens, systematic design, brand-compliant presentations.","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fui-ux-pro-max\u002Fdesign-system\u002FSKILL.md",[209,210],{"categoryNo":150,"categoryName":151,"taxonomyType":93,"taxonomyTypeDesc":94},{"categoryNo":153,"categoryName":154,"taxonomyType":155,"taxonomyTypeDesc":156},[163,212,213,131,214,215,216,217,169,197,218,219,220,221,222,223,224,102,225,226],"design system","system","css variables","creation","Variables","architecture","systematic","token","spacing","layer","typography","brand","three","tokens","slide generation",{"skillNo":228,"name":229,"nameZh":6,"description":230,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":14,"licenseFileUrl":6,"sourceHtmlUrl":231,"categories":232,"keywords":235,"publishedAt":116},"01M71MSCFZ1HFMNBDMAFXDZV92","banner-design","Design banners for social media, ads, website heroes, creative assets, and print. Multiple art direction options with optional generated or supplied visuals. Actions: design, create, generate banner. Platforms: Facebook, Twitter\u002FX, LinkedIn, YouTube, Instagram, Google Display, website hero, print. Styles: minimalist, gradient, bold typography, photo-based, illustrated, geometric, retro, glassmorphism, 3D, neon, duotone, editorial, collage.","https:\u002F\u002Fgithub.com\u002Fmarshadgani\u002FArshad.AI\u002Fblob\u002Fclaude\u002Fai-personal-assistant-main\u002F.claude\u002Fskills\u002Fui-ux-pro-max\u002Fbanner-design\u002FSKILL.md",[233,234],{"categoryNo":150,"categoryName":151,"taxonomyType":93,"taxonomyTypeDesc":94},{"categoryNo":153,"categoryName":154,"taxonomyType":155,"taxonomyTypeDesc":156},[163,236,237,187,238,239,240,189,241,242,243,244,245,246,168,194,195,196,247,248],"banner","banner design","3D","direction","neon","Art","social","generated","hero","dimensions","display","options","website"]