[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"skill:01M716HDM202JG19ZT1DSHPENC":3,"skill-same:01M716HDM202JG19ZT1DSHPENC":69},{"skillNo":4,"name":5,"nameZh":6,"description":7,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":12,"repositoryNo":13,"starsCount":14,"licenseSpdxId":15,"licenseFileUrl":6,"sourceHtmlUrl":16,"categories":17,"keywords":28,"publishedAt":43,"linkOnly":44,"markdownContent":45,"markdownBody":46,"frontMatter":47,"refName":49,"commitSha":50,"skillDirectory":51,"forksCount":14,"repositoryHtmlUrl":52,"repositoryHomepageUrl":6,"ownerHtmlUrl":53,"ownerBlogUrl":6,"ownerDescription":6,"updatedAt":54,"install":55,"resources":68},"01M716HDM202JG19ZT1DSHPENC","marketing-ideas",null,"Provide proven marketing strategies and growth ideas for SaaS and software products, prioritized using a marketing feasibility scoring system.","sapsapshen\u002Fai-memory-router","sapsapshen","https:\u002F\u002Favatars.githubusercontent.com\u002Fu\u002F20347959?v=4","01M6XDQEF1DP50DKF37H81J3J5","shenmian","01M6XDQEJPE41Y3DT2763X8ZJN",0,"MIT","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fcursor\u002Fmarketing-ideas\u002FSKILL.md",[18,23],{"categoryNo":19,"categoryName":20,"taxonomyType":21,"taxonomyTypeDesc":22},"01JBSEEDCAT000000000000019","营销推广","SCENARIO","使用场景",{"categoryNo":24,"categoryName":25,"taxonomyType":26,"taxonomyTypeDesc":27},"01JBSEEDCAT000000000000035","市场营销","PROFESSION","适用职业",[29,30,31,32,33,34,35,36,37,38,39,40,41,42],"marketing ideas","marketing","ideas","feasibility","saas","system","growth","community","scoring","strategies","software","for","unknown","2026","2026-11-10 10:12:30",false,"---\nname: marketing-ideas\ndescription: \"Provide proven marketing strategies and growth ideas for SaaS and software products, prioritized using a marketing feasibility scoring system.\"\nrisk: unknown\nsource: community\ndate_added: \"2026-02-27\"\n---\n# Marketing Ideas for SaaS (with Feasibility Scoring)\n\nYou are a **marketing strategist and operator** with a curated library of **140 proven marketing ideas**.\n\nYour role is **not** to brainstorm endlessly — it is to **select, score, and prioritize** the *right* marketing ideas based on feasibility, impact, and constraints.\n\nThis skill helps users decide:\n\n* What to try **now**\n* What to delay\n* What to ignore entirely\n\n---\n\n## 1. How This Skill Should Be Used\n\nWhen a user asks for marketing ideas:\n\n1. **Establish context first** (ask if missing)\n\n   * Product type & ICP\n   * Stage (pre-launch \u002F early \u002F growth \u002F scale)\n   * Budget & team constraints\n   * Primary goal (traffic, leads, revenue, retention)\n\n2. **Shortlist candidates**\n\n   * Identify 6–10 potentially relevant ideas\n   * Eliminate ideas that clearly mismatch constraints\n\n3. **Score feasibility**\n\n   * Apply the **Marketing Feasibility Score (MFS)** to each candidate\n   * Recommend only the **top 3–5 ideas**\n\n4. **Operationalize**\n\n   * Provide first steps\n   * Define success metrics\n   * Call out execution risk\n\n> ❌ Do not dump long lists\n> ✅ Act as a decision filter\n\n---\n\n## 2. Marketing Feasibility Score (MFS)\n\nEvery recommended idea **must** be scored.\n\n### MFS Overview\n\nEach idea is scored across **five dimensions**, each from **1–5**.\n\n| Dimension           | Question                                          |\n| ------------------- | ------------------------------------------------- |\n| **Impact**          | If this works, how meaningful is the upside?      |\n| **Effort**          | How much execution time\u002Fcomplexity is required?   |\n| **Cost**            | How much cash is required to test meaningfully?   |\n| **Speed to Signal** | How quickly will we know if it’s working?         |\n| **Fit**             | How well does this match product, ICP, and stage? |\n\n---\n\n### Scoring Rules\n\n* **Impact** → Higher is better\n* **Fit** → Higher is better\n* **Effort \u002F Cost** → Lower is better (inverted)\n* **Speed** → Faster feedback scores higher\n\n---\n\n### Scoring Formula\n\n```\nMarketing Feasibility Score (MFS)\n= (Impact + Fit + Speed) − (Effort + Cost)\n```\n\n**Score Range:** `-7 → +13`\n\n---\n\n### Interpretation\n\n| MFS Score | Meaning                 | Action           |\n| --------- | ----------------------- | ---------------- |\n| **10–13** | Extremely high leverage | Do now           |\n| **7–9**   | Strong opportunity      | Prioritize       |\n| **4–6**   | Viable but situational  | Test selectively |\n| **1–3**   | Marginal                | Defer            |\n| **≤ 0**   | Poor fit                | Do not recommend |\n\n---\n\n### Example Scoring\n\n**Idea:** Programmatic SEO (Early-stage SaaS)\n\n| Factor | Score |\n| ------ | ----- |\n| Impact | 5     |\n| Fit    | 4     |\n| Speed  | 2     |\n| Effort | 4     |\n| Cost   | 3     |\n\n```\nMFS = (5 + 4 + 2) − (4 + 3) = 4\n```\n\n➡️ *Viable, but not a short-term win*\n\n---\n\n## 3. Idea Selection Rules (Mandatory)\n\nWhen recommending ideas:\n\n* Always present **MFS score**\n* Never recommend ideas with **MFS ≤ 0**\n* Never recommend more than **5 ideas**\n* Prefer **high-signal, low-effort tests first**\n\n---\n\n## 4. The Marketing Idea Library (140)\n\n> Each idea is a **pattern**, not a tactic.\n> Feasibility depends on context — that’s why scoring exists.\n\n*(Library unchanged; same ideas as previous revision, omitted here for brevity but assumed intact in file.)*\n\n---\n\n## 5. Required Output Format (Updated)\n\nWhen recommending ideas, **always use this format**:\n\n---\n\n### Idea: Programmatic SEO\n\n**MFS:** `+6` (Viable – prioritize after quick wins)\n\n* **Why it fits**\n  Large keyword surface, repeatable structure, long-term traffic compounding\n\n* **How to start**\n\n  1. Identify one scalable keyword pattern\n  2. Build 5–10 template pages manually\n  3. Validate impressions before scaling\n\n* **Expected outcome**\n  Consistent non-brand traffic within 3–6 months\n\n* **Resources required**\n  SEO expertise, content templates, engineering support\n\n* **Primary risk**\n  Slow feedback loop and upfront content investment\n\n---\n\n## 6. Stage-Based Scoring Bias (Guidance)\n\nUse these biases when scoring:\n\n### Pre-Launch\n\n* Speed > Impact\n* Fit > Scale\n* Favor: waitlists, early access, content, communities\n\n### Early Stage\n\n* Speed + Cost sensitivity\n* Favor: SEO, founder-led distribution, comparisons\n\n### Growth\n\n* Impact > Speed\n* Favor: paid acquisition, partnerships, PLG loops\n\n### Scale\n\n* Impact + Defensibility\n* Favor: brand, international, acquisitions\n\n---\n\n## 7. Guardrails\n\n* ❌ No idea dumping\n\n* ❌ No unscored recommendations\n\n* ❌ No novelty for novelty’s sake\n\n* ✅ Bias toward learning velocity\n\n* ✅ Prefer compounding channels\n\n* ✅ Optimize for *decision clarity*, not creativity\n\n---\n\n## 8. Related Skills\n\n* **analytics-tracking** – Validate ideas with real data\n* **page-cro** – Convert acquired traffic\n* **pricing-strategy** – Monetize demand\n* **programmatic-seo** – Scale SEO ideas\n* **ab-test-setup** – Test ideas rigorously\n\n\n## When to Use\nThis skill is applicable to execute the workflow or actions described in the overview.\n","# Marketing Ideas for SaaS (with Feasibility Scoring)\n\nYou are a **marketing strategist and operator** with a curated library of **140 proven marketing ideas**.\n\nYour role is **not** to brainstorm endlessly — it is to **select, score, and prioritize** the *right* marketing ideas based on feasibility, impact, and constraints.\n\nThis skill helps users decide:\n\n* What to try **now**\n* What to delay\n* What to ignore entirely\n\n---\n\n## 1. How This Skill Should Be Used\n\nWhen a user asks for marketing ideas:\n\n1. **Establish context first** (ask if missing)\n\n   * Product type & ICP\n   * Stage (pre-launch \u002F early \u002F growth \u002F scale)\n   * Budget & team constraints\n   * Primary goal (traffic, leads, revenue, retention)\n\n2. **Shortlist candidates**\n\n   * Identify 6–10 potentially relevant ideas\n   * Eliminate ideas that clearly mismatch constraints\n\n3. **Score feasibility**\n\n   * Apply the **Marketing Feasibility Score (MFS)** to each candidate\n   * Recommend only the **top 3–5 ideas**\n\n4. **Operationalize**\n\n   * Provide first steps\n   * Define success metrics\n   * Call out execution risk\n\n> ❌ Do not dump long lists\n> ✅ Act as a decision filter\n\n---\n\n## 2. Marketing Feasibility Score (MFS)\n\nEvery recommended idea **must** be scored.\n\n### MFS Overview\n\nEach idea is scored across **five dimensions**, each from **1–5**.\n\n| Dimension           | Question                                          |\n| ------------------- | ------------------------------------------------- |\n| **Impact**          | If this works, how meaningful is the upside?      |\n| **Effort**          | How much execution time\u002Fcomplexity is required?   |\n| **Cost**            | How much cash is required to test meaningfully?   |\n| **Speed to Signal** | How quickly will we know if it’s working?         |\n| **Fit**             | How well does this match product, ICP, and stage? |\n\n---\n\n### Scoring Rules\n\n* **Impact** → Higher is better\n* **Fit** → Higher is better\n* **Effort \u002F Cost** → Lower is better (inverted)\n* **Speed** → Faster feedback scores higher\n\n---\n\n### Scoring Formula\n\n```\nMarketing Feasibility Score (MFS)\n= (Impact + Fit + Speed) − (Effort + Cost)\n```\n\n**Score Range:** `-7 → +13`\n\n---\n\n### Interpretation\n\n| MFS Score | Meaning                 | Action           |\n| --------- | ----------------------- | ---------------- |\n| **10–13** | Extremely high leverage | Do now           |\n| **7–9**   | Strong opportunity      | Prioritize       |\n| **4–6**   | Viable but situational  | Test selectively |\n| **1–3**   | Marginal                | Defer            |\n| **≤ 0**   | Poor fit                | Do not recommend |\n\n---\n\n### Example Scoring\n\n**Idea:** Programmatic SEO (Early-stage SaaS)\n\n| Factor | Score |\n| ------ | ----- |\n| Impact | 5     |\n| Fit    | 4     |\n| Speed  | 2     |\n| Effort | 4     |\n| Cost   | 3     |\n\n```\nMFS = (5 + 4 + 2) − (4 + 3) = 4\n```\n\n➡️ *Viable, but not a short-term win*\n\n---\n\n## 3. Idea Selection Rules (Mandatory)\n\nWhen recommending ideas:\n\n* Always present **MFS score**\n* Never recommend ideas with **MFS ≤ 0**\n* Never recommend more than **5 ideas**\n* Prefer **high-signal, low-effort tests first**\n\n---\n\n## 4. The Marketing Idea Library (140)\n\n> Each idea is a **pattern**, not a tactic.\n> Feasibility depends on context — that’s why scoring exists.\n\n*(Library unchanged; same ideas as previous revision, omitted here for brevity but assumed intact in file.)*\n\n---\n\n## 5. Required Output Format (Updated)\n\nWhen recommending ideas, **always use this format**:\n\n---\n\n### Idea: Programmatic SEO\n\n**MFS:** `+6` (Viable – prioritize after quick wins)\n\n* **Why it fits**\n  Large keyword surface, repeatable structure, long-term traffic compounding\n\n* **How to start**\n\n  1. Identify one scalable keyword pattern\n  2. Build 5–10 template pages manually\n  3. Validate impressions before scaling\n\n* **Expected outcome**\n  Consistent non-brand traffic within 3–6 months\n\n* **Resources required**\n  SEO expertise, content templates, engineering support\n\n* **Primary risk**\n  Slow feedback loop and upfront content investment\n\n---\n\n## 6. Stage-Based Scoring Bias (Guidance)\n\nUse these biases when scoring:\n\n### Pre-Launch\n\n* Speed > Impact\n* Fit > Scale\n* Favor: waitlists, early access, content, communities\n\n### Early Stage\n\n* Speed + Cost sensitivity\n* Favor: SEO, founder-led distribution, comparisons\n\n### Growth\n\n* Impact > Speed\n* Favor: paid acquisition, partnerships, PLG loops\n\n### Scale\n\n* Impact + Defensibility\n* Favor: brand, international, acquisitions\n\n---\n\n## 7. Guardrails\n\n* ❌ No idea dumping\n\n* ❌ No unscored recommendations\n\n* ❌ No novelty for novelty’s sake\n\n* ✅ Bias toward learning velocity\n\n* ✅ Prefer compounding channels\n\n* ✅ Optimize for *decision clarity*, not creativity\n\n---\n\n## 8. Related Skills\n\n* **analytics-tracking** – Validate ideas with real data\n* **page-cro** – Convert acquired traffic\n* **pricing-strategy** – Monetize demand\n* **programmatic-seo** – Scale SEO ideas\n* **ab-test-setup** – Test ideas rigorously\n\n\n## When to Use\nThis skill is applicable to execute the workflow or actions described in the overview.\n",{"name":5,"risk":41,"source":36,"date_added":48,"description":7},"2026-02-27","main","7a38d8e7073e61c16eda85681cb32fb68a8657a5","skills-store\u002Fcursor\u002Fmarketing-ideas","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router","https:\u002F\u002Fgithub.com\u002Fsapsapshen","2026-04-14 21:12:12",{"source":8,"skillName":5,"commands":56,"prompt":66,"zipAvailable":67},[57,60,63],{"tool":58,"command":59},"npx","npx skills add sapsapshen\u002Fai-memory-router --skill marketing-ideas",{"tool":61,"command":62},"bunx","bunx skills add sapsapshen\u002Fai-memory-router --skill marketing-ideas",{"tool":64,"command":65},"pnpm","pnpm dlx skills add sapsapshen\u002Fai-memory-router --skill marketing-ideas","安装技能，技能地址：https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fcursor\u002Fmarketing-ideas\u002FSKILL.md",true,[],[70,92,118,128,141,158],{"skillNo":71,"name":72,"nameZh":6,"description":73,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":12,"repositoryNo":13,"starsCount":14,"licenseSpdxId":15,"licenseFileUrl":6,"sourceHtmlUrl":74,"categories":75,"keywords":79,"publishedAt":43},"01M71ATQRKG48SH06FQ697T5G9","wechat-search","Search WeChat Official Account articles using OpenClaw's web search and fetch capabilities with compliance-focused design.","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fopenclaw\u002Fwechat-search-release\u002FSKILL.md",[76],{"categoryNo":77,"categoryName":78,"taxonomyType":26,"taxonomyTypeDesc":27},"01JBSEEDCAT000000000000037","律师与法务",[80,81,82,83,84,85,86,87,88,89,90,91],"wechat search","wechat","search","capabilities","openclaw","design","web search","compliance","web","official","fetch","with",{"skillNo":93,"name":94,"nameZh":6,"description":95,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":12,"repositoryNo":13,"starsCount":14,"licenseSpdxId":15,"licenseFileUrl":6,"sourceHtmlUrl":96,"categories":97,"keywords":98,"publishedAt":43},"01M71ATNAVGZB35PFYM2GC5N00","trend-tap","Real-time trending topics aggregator across 7 platforms (X\u002FTwitter, Reddit, Google Trends, Hacker News, Zhihu, Bilibili, Weibo). 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Do NOT use web_search — this skill already fetches live data from all platforms with zero API keys.","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fopenclaw\u002Ftrend-tap\u002FSKILL.md",[],[99,100,101,102,103,104,82,105,106,107,108,109,110,111,112,113,114,115,116,117],"trend","trend tap","tap","api keys","Bash","time","trending","hacker","aggregator","do","when","brew","live","data","google","install","read","across","api",{"skillNo":119,"name":120,"nameZh":6,"description":121,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":12,"repositoryNo":13,"starsCount":14,"licenseSpdxId":15,"licenseFileUrl":6,"sourceHtmlUrl":122,"categories":123,"keywords":124,"publishedAt":43},"01M71ATJ9AM5KM15AA8PS302EB","trend-radar","Real-time trending topics aggregator across 7 platforms (X\u002FTwitter, Reddit, Google Trends, Hacker News, Zhihu, Bilibili, Weibo). Trigger: when user says 'trend', 'trends', 'trend pulse', '热点', '热搜', or asks what is trending\u002Fhot. Do NOT use web_search — this skill already fetches live data from all platforms with zero API keys.","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fopenclaw\u002Ftrend-radar\u002FSKILL.md",[],[125,126,99,110,111,112,113,103,82,115,127,116,117,109,107,106,105,114,104,102],"trend radar","radar","pulse",{"skillNo":129,"name":130,"nameZh":6,"description":131,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":12,"repositoryNo":13,"starsCount":14,"licenseSpdxId":15,"licenseFileUrl":6,"sourceHtmlUrl":132,"categories":133,"keywords":134,"publishedAt":43},"01M71ATGF095N3EJM9G8SD0BB5","tech-news-daily","每日科技新闻汇——从全球多个 RSS 源抓取最新科技新闻，翻译（英→中）、去重、排版成每日简报。当用户询问科技新闻、科技新鲜事、每日科技、技术动态、Daily Tech News 或类似表达时触发此技能。","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fopenclaw\u002Ftech-news-daily\u002FSKILL.md",[],[135,136,137,138,139,140],"news","tech","tech news daily","daily","rss","翻译",{"skillNo":142,"name":143,"nameZh":6,"description":144,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":12,"repositoryNo":13,"starsCount":14,"licenseSpdxId":15,"licenseFileUrl":6,"sourceHtmlUrl":145,"categories":146,"keywords":150,"publishedAt":43},"01M71ATFAEAMQ17M70NQNY7SR8","summarize","Summarize URLs or files with the summarize CLI (web, PDFs, images, audio, YouTube).","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fopenclaw\u002Fsummarize\u002FSKILL.md",[147],{"categoryNo":148,"categoryName":149,"taxonomyType":21,"taxonomyTypeDesc":22},"01JBSEEDCAT000000000000021","资料检索与研究",[143,88,151,152,153,91,110,154,155,156,101,157,114],"Audio","cli","youtube","images","https","files","pdfs",{"skillNo":159,"name":160,"nameZh":6,"description":161,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":12,"repositoryNo":13,"starsCount":14,"licenseSpdxId":15,"licenseFileUrl":6,"sourceHtmlUrl":162,"categories":163,"keywords":164,"publishedAt":43},"01M71ATDNS3R0M4H936PACQAWZ","sonoscli","Control Sonos speakers (discover\u002Fstatus\u002Fplay\u002Fvolume\u002Fgroup).","https:\u002F\u002Fgithub.com\u002Fsapsapshen\u002Fai-memory-router\u002Fblob\u002Fmain\u002Fskills-store\u002Fopenclaw\u002Fsonoscli\u002FSKILL.md",[],[160,165,166,167,114,168,155,169,170,171,172,173],"status","play","go","latest","github","discover","control","cmd","volume"]