[{"data":1,"prerenderedAt":-1},["ShallowReactive",2],{"skill:01M6KSWZ6GARC63BSN5JDYFNDK":3,"skill-same:01M6KSWZ6GARC63BSN5JDYFNDK":123},{"skillNo":4,"name":5,"nameZh":6,"description":7,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":14,"licenseFileUrl":6,"sourceHtmlUrl":15,"categories":16,"keywords":30,"publishedAt":50,"linkOnly":51,"markdownContent":52,"markdownBody":53,"frontMatter":54,"refName":59,"commitSha":60,"skillDirectory":61,"forksCount":13,"repositoryHtmlUrl":62,"repositoryHomepageUrl":6,"ownerHtmlUrl":63,"ownerBlogUrl":6,"ownerDescription":6,"updatedAt":64,"install":65,"resources":78},"01M6KSWZ6GARC63BSN5JDYFNDK","ck:copywriting",null,"Conversion copywriting formulas, headline templates, email copy patterns, landing page structures, CTA optimization, and writing style extraction. Activate for writing high-converting copy, crafting headlines, email campaigns, landing pages, or applying custom writing styles from assets\u002Fwriting-styles\u002F directory.","devmotminh\u002Fplayscored","devmotminh","https:\u002F\u002Favatars.githubusercontent.com\u002Fu\u002F133726659?v=4","01M6KSRTWXJ4EW9RPFDYZQ0MYH","01M6KSRV19QN8MN1MNQHNE46JS",0,"MIT","https:\u002F\u002Fgithub.com\u002Fdevmotminh\u002Fplayscored\u002Fblob\u002Fmain\u002F.claude\u002Fskills\u002Fcopywriting\u002FSKILL.md",[17,22,25],{"categoryNo":18,"categoryName":19,"taxonomyType":20,"taxonomyTypeDesc":21},"01JBSEEDCAT000000000000005","邮件与沟通","SCENARIO","使用场景",{"categoryNo":23,"categoryName":24,"taxonomyType":20,"taxonomyTypeDesc":21},"01JBSEEDCAT000000000000018","写作与文案",{"categoryNo":26,"categoryName":27,"taxonomyType":28,"taxonomyTypeDesc":29},"01JBSEEDCAT000000000000036","内容创作者","PROFESSION","适用职业",[31,32,5,33,34,35,36,37,38,39,40,41,42,43,44,45,46,47,48,49],"copywriting","ck","pages","headlines","custom","for","formulas","conversion copywriting","styles","type","writing","campaigns","writing style","activate","conversion","landing","page","Optimization","email","2026-11-10 10:12:30",false,"---\nname: ck:copywriting\ndescription: Conversion copywriting formulas, headline templates, email copy patterns, landing page structures, CTA optimization, and writing style extraction. Activate for writing high-converting copy, crafting headlines, email campaigns, landing pages, or applying custom writing styles from assets\u002Fwriting-styles\u002F directory.\nargument-hint: \"[copy-type] [context]\"\nlicense: MIT\nmetadata:\n  author: claudekit\n  version: \"1.0.0\"\n---\n\n# Copywriting\n\nFormulas, templates, patterns, and writing styles for high-converting copy.\n\n## When to Use\n\n- Writing headlines\u002Fsubject lines, landing page copy, email campaigns\n- Social posts, product descriptions, CTA optimization, A\u002FB variations\n- Applying custom writing styles from user documents\n\n## Writing Styles\n\nLoad: `references\u002Fwriting-styles.md` | Full catalog: `assets\u002Fwriting-styles\u002Fdefault.md` (50 styles)\n\n**Extract styles from multi-format files:**\n```bash\npython .claude\u002Fskills\u002Fcopywriting\u002Fscripts\u002Fextract-writing-styles.py --list        # List files\npython .claude\u002Fskills\u002Fcopywriting\u002Fscripts\u002Fextract-writing-styles.py --style \u003Cname> # Extract style\n```\n\n**Formats:** `.md` `.txt` `.pdf` `.docx` `.xlsx` `.pptx` `.jpg` `.png` `.mp4` (docs\u002Fmedia need `GEMINI_API_KEY`)\n\n## Copy Formulas\n\nLoad: `references\u002Fcopy-formulas.md`\n\n| Formula | Structure | Best For |\n|---------|-----------|----------|\n| AIDA | Attention → Interest → Desire → Action | Landing pages, ads |\n| PAS | Problem → Agitate → Solution | Email, sales pages |\n| BAB | Before → After → Bridge | Testimonials, case studies |\n| 4Ps | Promise → Picture → Proof → Push | Long-form sales |\n| 4Us | Urgent + Unique + Useful + Ultra-specific | Headlines |\n| FAB | Feature → Advantage → Benefit | Product descriptions |\n\n## Headlines\n\nLoad: `references\u002Fheadline-templates.md`\n\nPatterns: \"How to [X] without [Y]\" • \"[Number] ways to [benefit]\" • \"The secret to [outcome]\" • \"Why [belief] is wrong\"\n\n## Email Copy\n\nLoad: `references\u002Femail-copy.md`\n\nSubject lines: Curiosity gap • Benefit-driven • Question • Urgency\n\n## Landing Pages & CTAs\n\nLoad: `references\u002Flanding-page-copy.md` | `references\u002Fcta-patterns.md`\n\nHero: Headline (promise) → Subheadline (how) → CTA (action) → Social proof\nCTAs: \"Start [verb]ing\" • \"Get [benefit]\" • \"Yes, I want [benefit]\"\n\n## References\n\n| File | Purpose |\n|------|---------|\n| `references\u002Fwriting-styles.md` | 30 writing styles quick reference |\n| `references\u002Fcopy-formulas.md` | AIDA, PAS, BAB, 4Ps, FAB formulas |\n| `references\u002Fheadline-templates.md` | Headline patterns & templates |\n| `references\u002Femail-copy.md` | Email copy patterns |\n| `references\u002Flanding-page-copy.md` | Landing page structure |\n| `references\u002Fcta-patterns.md` | CTA optimization |\n| `references\u002Fpower-words.md` | Power words by emotion |\n| `references\u002Fsocial-media-copy.md` | Platform-specific copy |\n| `scripts\u002Fextract-writing-styles.py` | Extract styles from multi-format files (PDF, DOCX, images) |\n| `templates\u002Fcopy-brief.md` | Creative brief template |\n\n## Agent Integration\n\n**Primary:** copywriter | **Related:** brand, content-marketing, email\n\n## Best Practices\n\n1. Lead with benefit, not feature | 2. One CTA per piece\n3. Specificity > vague claims | 4. Read aloud—if awkward, rewrite\n5. Test headlines first | 6. Match copy to awareness level\n","# Copywriting\n\nFormulas, templates, patterns, and writing styles for high-converting copy.\n\n## When to Use\n\n- Writing headlines\u002Fsubject lines, landing page copy, email campaigns\n- Social posts, product descriptions, CTA optimization, A\u002FB variations\n- Applying custom writing styles from user documents\n\n## Writing Styles\n\nLoad: `references\u002Fwriting-styles.md` | Full catalog: `assets\u002Fwriting-styles\u002Fdefault.md` (50 styles)\n\n**Extract styles from multi-format files:**\n```bash\npython .claude\u002Fskills\u002Fcopywriting\u002Fscripts\u002Fextract-writing-styles.py --list        # List files\npython .claude\u002Fskills\u002Fcopywriting\u002Fscripts\u002Fextract-writing-styles.py --style \u003Cname> # Extract style\n```\n\n**Formats:** `.md` `.txt` `.pdf` `.docx` `.xlsx` `.pptx` `.jpg` `.png` `.mp4` (docs\u002Fmedia need `GEMINI_API_KEY`)\n\n## Copy Formulas\n\nLoad: `references\u002Fcopy-formulas.md`\n\n| Formula | Structure | Best For |\n|---------|-----------|----------|\n| AIDA | Attention → Interest → Desire → Action | Landing pages, ads |\n| PAS | Problem → Agitate → Solution | Email, sales pages |\n| BAB | Before → After → Bridge | Testimonials, case studies |\n| 4Ps | Promise → Picture → Proof → Push | Long-form sales |\n| 4Us | Urgent + Unique + Useful + Ultra-specific | Headlines |\n| FAB | Feature → Advantage → Benefit | Product descriptions |\n\n## Headlines\n\nLoad: `references\u002Fheadline-templates.md`\n\nPatterns: \"How to [X] without [Y]\" • \"[Number] ways to [benefit]\" • \"The secret to [outcome]\" • \"Why [belief] is wrong\"\n\n## Email Copy\n\nLoad: `references\u002Femail-copy.md`\n\nSubject lines: Curiosity gap • Benefit-driven • Question • Urgency\n\n## Landing Pages & CTAs\n\nLoad: `references\u002Flanding-page-copy.md` | `references\u002Fcta-patterns.md`\n\nHero: Headline (promise) → Subheadline (how) → CTA (action) → Social proof\nCTAs: \"Start [verb]ing\" • \"Get [benefit]\" • \"Yes, I want [benefit]\"\n\n## References\n\n| File | Purpose |\n|------|---------|\n| `references\u002Fwriting-styles.md` | 30 writing styles quick reference |\n| `references\u002Fcopy-formulas.md` | AIDA, PAS, BAB, 4Ps, FAB formulas |\n| `references\u002Fheadline-templates.md` | Headline patterns & templates |\n| `references\u002Femail-copy.md` | Email copy patterns |\n| `references\u002Flanding-page-copy.md` | Landing page structure |\n| `references\u002Fcta-patterns.md` | CTA optimization |\n| `references\u002Fpower-words.md` | Power words by emotion |\n| `references\u002Fsocial-media-copy.md` | Platform-specific copy |\n| `scripts\u002Fextract-writing-styles.py` | Extract styles from multi-format files (PDF, DOCX, images) |\n| `templates\u002Fcopy-brief.md` | Creative brief template |\n\n## Agent Integration\n\n**Primary:** copywriter | **Related:** brand, content-marketing, email\n\n## Best Practices\n\n1. Lead with benefit, not feature | 2. One CTA per piece\n3. Specificity > vague claims | 4. Read aloud—if awkward, rewrite\n5. Test headlines first | 6. 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Features: AI generation with text baked in, brand identity, reference face, arrows, Google Font support.","https:\u002F\u002Fgithub.com\u002Fdevmotminh\u002Fplayscored\u002Fblob\u002Fmain\u002F.opencode\u002Fskills\u002Fyoutube-thumbnail-design\u002FSKILL.md",[130,133],{"categoryNo":131,"categoryName":132,"taxonomyType":20,"taxonomyTypeDesc":21},"01JBSEEDCAT000000000000015","视觉设计",{"categoryNo":134,"categoryName":135,"taxonomyType":28,"taxonomyTypeDesc":29},"01JBSEEDCAT000000000000032","设计师",[137,138,139,140,141,142,143,144,145,146,147,148,149,150,151,152,153,154,155,156],"design","youtube","thumbnail","ckm","ckm:youtube thumbnail design","ckm:youtube","diagram","create","generate","nano banana pro","actions","text","thumbnails","before-after","banana","ctr","niches","niche","guides","whiteboard",{"skillNo":158,"name":159,"nameZh":6,"description":160,"descriptionZh":6,"repositoryFullName":8,"ownerLogin":9,"ownerAvatarUrl":10,"ownerAccountNo":11,"ownerDisplayName":6,"repositoryNo":12,"starsCount":13,"licenseSpdxId":14,"licenseFileUrl":6,"sourceHtmlUrl":161,"categories":162,"keywords":163,"publishedAt":50},"01M6KTPMRWPGHSCT8AAPDHKSZ1","ck:web-frameworks","Build modern full-stack web applications with Next.js (App Router, Server Components, RSC, PPR, SSR, SSG, ISR), Turborepo (monorepo management, task pipelines, remote caching, parallel execution), and RemixIcon (3100+ SVG icons in outlined\u002Ffilled styles). 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