client-brief-generator

client-brief-generator

When to use

• When you want a single source of truth for a campaign, page, deck, or agency brief.

Inputs

• inputs/discovery_brief.md
• inputs/icp_and_segments.md
• inputs/offer_notes.md

Output

• outputs/client_brief.md (use templates/client_brief.md)

Instructions

1. Pick the most relevant segment for the goal.
2. Pull pains/gains and draft the value proposition.
3. Add objections + reframes.
4. Produce a clean brief using the template.

Lead magnet note

If you want the full Value By Design workflow + outputs, join the beta: https://polything.kit.com/674540667f